Business owners Darryn and Michele Sewell.

New kayak shop in Cleveland: Paddle Mad

SPECIALISED service is becoming harder to find in the marine industry, with more and more businesses opting for a general approach in an effort to stock the widest variety of gear possible.

This can be well and good, and these businesses often become ‘one-stop shops’, however the flipside is that with so much gear in stock, there’s no way the staff will know everything about every item.

Those customers new to the industry are often left frustrated by a lack of helpful knowledge, sometimes leaving a shop more confused than when they entered. Bucking the ‘one size fits all’ trend is Paddle Mad, located in Cleveland on Brisbane’s bayside.

As the name depicts, business owners Darryn and Michele Sewell are mad about paddling. Stocking a range of kayaks, stand-up paddleboards, surf boards and associated gear, the husband and wife team have the specialised knowledge and experience to help paddling newbies become paddling professionals. Personalised service and advice is the name of the game at Paddle Mad, with Darryn and Michele striving to help everyone who walks through the door fit into a product that will suit them.

Guiding people through the occasionally tricky process of finding a kayak, SUP or surf board that suits their unique style is key, and demo models give potential customers the opportunity to try before they buy.

Business owners Darryn and Michele Sewell.
Business owners Darryn and Michele Sewell.
Paddle Mad is centrally located on the corner of Wellington St and Shore St West, Cleveland.
Paddle Mad is centrally located on the corner of Wellington St and Shore St West, Cleveland.
Come and check out the huge variety of paddling gear in stock.
Come and check out the huge variety of paddling gear in stock.
Affordability and quality are the cornerstones of the brands stocked by Paddle Mad, with Aussie-made Koastal Kayaks leading the charge.

Built tough for Australian conditions and with a 10-year warranty to boot, you can be sure these kayaks will handle anything you throw at them. In addition, once you’ve decided on the model that’s right for you, it’s possible to order your new Koastal Kayak in any colour you’d like for that personalised touch. Once ordered, Paddle Mad offers free local delivery to make the buying process even easier.

Paddle Mad is also proud to announce the recent stocking of Feelfree Kayaks. So whether you’re new to the paddling scene or an experienced yakker who has been around the block, stop by Paddle Mad at Shop 1E, 33 Shore St West, Cleveland for everything you need to get paddling today. For further information, visit www.paddlemad.com.au or call 07 3286 9508.

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